Deliverables
Comprehensive Brand Strategy Deck
Suite of Brand Logos: primary, secondary, and sub mark Logo
Graphic Elements: brand assets like patterns/textures/icons/illustrations to add visual depth.
Brand Guidelines: We'll document your brand identity standards for consistent application across all channels.
Typography Guide: Font recommendations that complement your brand's personality
Colour Palette: A curated selection of colors that evoke the right emotions and resonate with your target audience, reinforcing your brand's identity.Visual representations demonstrating how your brand identity translates into real-world applications
Process
First things first, let's get acquainted! We'll kick things off with a simple onboarding process to make sure we're both on the same page. We will have an initial chat and I'll send a proposal.
Our journey begins with a deep dive into your brand's essence, delving into your brand's purpose, mission, and values. You'll fill out a branding questionnaire and then we'll hop on a call to chat through your answers. We'll pinpoint your ideal customer, understand their journey, and craft a compelling brand story.
I'll then take all that info and create a comprehensive strategy document. This valuable resource will guide your business decisions long after our collaboration ends.
Armed with this strategic foundation, I'll present two creative directions that capture the essence of your brand. One of which I'll go on to develop as we enter the design phase.Brand development with 2 Revisions: A collaborative process where we develop and refine your brand's visual
With a clear vision in place, You'll pick your favorite creative direction, and I'll work my magic to turn it into a full branding draft. This is where we see your brand come to life! You'll get to review everything and give me your honest feedback – both the big picture stuff and the little details. We'll then use your feedback to make any necessary revisions, tweaking and refining until it's absolutely perfect. Finally, we'll give all the brand elements a polished finish and add any extra touches like icons, illustrations, or patterns, making sure your brand is truly unique.
focusing on crafting visual elements that resonate with your audience. I'll create a captivating brand presentation that showcases your unique personality. We'll work together to refine the design until it's perfect.Once your brand is looking its best, I'll take some time to put together a comprehensive brand guidelines document. This will be your go-to guide for using your brand consistently. If you've opted for any extra design work, like collateral, this is where I'll bring those to life as well.
In the final phase, I'll provide you with all necessary branding assets and guidelines ensuring you're ready to implement your new identity confidently and successfully across various touchpoints, empowering you to maintain a consistent brand identity moving forward.
Investment:
Starting at £3,000 and takes around 6 Weeks
FULL BRANDING
The most comprehensive of my packages. It's designed to build a strong, consistent brand identity that aligns with your business goals, enabling you to focus on what you do best.
PERFECT FOR:
Businesses establishing a brand from the ground up or undergoing a comprehensive rebrand.